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Travella Campaign


Ivory Ella

Social Media Campaign

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Travella Campaign


Ivory Ella

Social Media Campaign

Client  Ivory Ella               

Task  Branded Social Media Content              

Content Magicians • Matt + Hillary / There They Go Creative

TTG reached out to Ivory Ella with an idea for a new travel-oriented campaign their team was in the midst of developing. The brand wanted to host a social media-driven contest aimed at finding the perfect globetrotting "Travella", who would be awarded with a one-of-a-kind trip abroad.  

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Ideals of an Elephant


Ideals of an Elephant

Ideals of an Elephant


Ideals of an Elephant

After hearing horrific stories of elephant poaching in the news, the founders of Ivory Ella sought to create something that would make a difference. Partnering with Save the Elephants and other charities, Ivory Ella's mission is to create "good clothes for a good cause". To them, this is a mission to create meaningful change for elephants (they donate 10 percent of annual profits to STE) and inspire their customers to do the same (by living the ideals of an elephant).